{"id":2391,"date":"2021-02-04T11:29:57","date_gmt":"2021-02-04T16:29:57","guid":{"rendered":"https:\/\/dev.kedlcom.mywhc.ca\/?p=2391"},"modified":"2022-05-05T14:36:50","modified_gmt":"2022-05-05T18:36:50","slug":"choosing-your-trade-show-display","status":"publish","type":"post","link":"https:\/\/kedl.com\/en\/choosing-your-trade-show-display\/","title":{"rendered":"Choosing your trade show display"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"2391\" class=\"elementor elementor-2391\" data-elementor-settings=\"{&quot;ha_cmc_init_switcher&quot;:&quot;no&quot;}\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-75dddc0 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"75dddc0\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7911506\" data-id=\"7911506\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d51c36b elementor-widget elementor-widget-heading\" data-id=\"d51c36b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">How to choose your display at a trade show?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e9a7c23 elementor-widget elementor-widget-spacer\" data-id=\"e9a7c23\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a842042 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a842042\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9de089e\" data-id=\"9de089e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c58c3ab elementor-widget elementor-widget-heading\" data-id=\"c58c3ab\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Participating in a trade show soon?\nThere are many media choices available to you.\nHere are a few tips to help you find your way around.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6af3014 elementor-widget elementor-widget-spacer\" data-id=\"6af3014\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cd2f86c elementor-widget elementor-widget-text-editor\" data-id=\"cd2f86c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>Determine your goals<\/h3><p>It's important to determine your goals to guide you through the process, and to let you know if you've achieved your objectives after the show. Why do you want to display? To attract visitors, inform them or show off your achievements. Every company's objectives are different, and they can change from show to show.<\/p><h3>Determine your budget<\/h3><p>Your budget will help you be reasonable in your choice of signage and have a profitable show. Signage can be expensive if not chosen wisely.<\/p><h3>Choose what you want to display<\/h3><p>Many companies create new visuals for each show, while others want to keep their displays up for years to come. You can work with a graphic designer, or do it yourself if you have the know-how.<\/p><h3>Choosing which media to use<\/h3><p>You have several choices: the <a href=\"https:\/\/dev.kedlcom.mywhc.ca\/support-a-affiche\/\">posters<\/a>the banners, the <a href=\"https:\/\/kedl.com\/en\/retractables\/\">retractable structures<\/a>the <a href=\"https:\/\/kedl.com\/en\/structures-non-retractables\/\">non-retractable structures<\/a>the <a href=\"https:\/\/kedl.com\/en\/structure-dexposition\/\">pop-up kiosks<\/a> and media tents.<\/p><ul><li><strong>The posters :<\/strong> Posters are ideal if you have a tighter budget, print quality is very important and you want to display a lot of content. You can choose the dimensions of your choice.<\/li><li><strong>Banners:<\/strong> Once again, there's no limit to dimensions. Banners are also interesting because they're not expensive. They are often used to present the company's name, logo and product offerings. The banner can be installed at the front of the booth or inside.<\/li><li><strong>Retractable structures :<\/strong> Also known as roll-ups, retractable structures are easy to transport and reuse. This structure allows you to display large formats.<\/li><li><strong>Non-shrink structures :<\/strong> Like retractables, these structures can be used for large-format displays. However, they are more difficult to transport, as they always remain in the same format.<\/li><li><strong>Pop-up kiosks:<\/strong> This structure can be curved or straight. Either way, it attracts visitors' attention. What's more, you can use it for several shows, as it can be dismantled and reused.<\/li><li><strong>Media tents:<\/strong> The media tent can be an advantage if you want to attract attention from high up. It can also be used to enclose your booth. You can reuse it in other promotional contexts, and even outdoors! However, it's not ideal for displaying a lot of content.<\/li><\/ul><p>Taking part in a trade show is expensive, and you don't want to miss out on making a good impression! All the promotional structures presented in this article are available from Kedl. We hope this article has helped you choose your type of structure.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-42cb2ad elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"42cb2ad\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-d3c56f6\" data-id=\"d3c56f6\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d375be7 elementor-widget elementor-widget-image\" data-id=\"d375be7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/dev.kedlcom.mywhc.ca\/structures-retractable\/\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/dev.kedlcom.mywhc.ca\/wp-content\/uploads\/2020\/11\/promo2-768x956-1.jpg\" title=\"\" alt=\"\" class=\"elementor-animation-float\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-f960e82\" data-id=\"f960e82\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c9f6c89 elementor-widget elementor-widget-image\" data-id=\"c9f6c89\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/dev.kedlcom.mywhc.ca\/support-a-affiche\/\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/dev.kedlcom.mywhc.ca\/wp-content\/uploads\/2021\/01\/Poster-Snapper2.png\" title=\"\" alt=\"\" class=\"elementor-animation-float\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-241c861\" data-id=\"241c861\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a6aa510 elementor-widget elementor-widget-image\" data-id=\"a6aa510\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/dev.kedlcom.mywhc.ca\/kiosque\/\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/dev.kedlcom.mywhc.ca\/wp-content\/uploads\/2020\/11\/Kiosque4x3.png\" title=\"\" alt=\"\" class=\"elementor-animation-float\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-aef6c03 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"aef6c03\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a35ea32\" data-id=\"a35ea32\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0e3d24d elementor-widget elementor-widget-spacer\" data-id=\"0e3d24d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Comment choisir son affichage lors d&rsquo;un salon d&rsquo;exposition ? Vous participez \u00e0 un salon d\u2019exposition bient\u00f4t ? Plusieurs choix de m\u00e9dias s\u2019offrent \u00e0 vous. Voici quelques trucs pour vous aider \u00e0 mieux vous orienter. D\u00e9terminez vos objectifs Il est important &hellip; <a class=\"kt-excerpt-readmore more-link\" href=\"https:\/\/kedl.com\/en\/choosing-your-trade-show-display\/\" aria-label=\"Choosing your display at an exhibition\">Read more<\/a><\/p>","protected":false},"author":6,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-2391","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.7 (Yoast SEO v28.7) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Choisir l&#039;affichage pour un salon d&#039;exposition | Kedl - Solutions Visuelles<\/title>\n<meta name=\"description\" content=\"Choisir l&#039;affichage pour un salon d&#039;exposition. D\u00e9terminez l&#039;objectif, le budget, ce que vous voulez afficher et quel m\u00e9dia utiliser.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/kedl.com\/en\/choosing-your-trade-show-display\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Choisir son affichage lors d&#039;un salon d&#039;exposition\" \/>\n<meta property=\"og:description\" content=\"Choisir l&#039;affichage pour un salon d&#039;exposition. D\u00e9terminez l&#039;objectif, le budget, ce que vous voulez afficher et quel m\u00e9dia utiliser.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/kedl.com\/en\/choosing-your-trade-show-display\/\" \/>\n<meta property=\"og:site_name\" content=\"KEDL Solutions Visuelles\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/lesphotographeskedl\" \/>\n<meta property=\"article:published_time\" content=\"2021-02-04T16:29:57+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-05-05T18:36:50+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/dev.kedlcom.mywhc.ca\/wp-content\/uploads\/2020\/11\/promo2-768x956-1.jpg\" \/>\n<meta name=\"author\" content=\"Andre Kedl\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Andre Kedl\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/kedl.com\\\/choisir-son-affichage-lors-dun-salon-dexposition\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/kedl.com\\\/choisir-son-affichage-lors-dun-salon-dexposition\\\/\"},\"author\":{\"name\":\"Andre Kedl\",\"@id\":\"https:\\\/\\\/kedl.com\\\/#\\\/schema\\\/person\\\/754e99da6233aa8b2ad57e5b78dd84d3\"},\"headline\":\"Choisir son affichage lors d&rsquo;un salon d&rsquo;exposition\",\"datePublished\":\"2021-02-04T16:29:57+00:00\",\"dateModified\":\"2022-05-05T18:36:50+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/kedl.com\\\/choisir-son-affichage-lors-dun-salon-dexposition\\\/\"},\"wordCount\":521,\"publisher\":{\"@id\":\"https:\\\/\\\/kedl.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/kedl.com\\\/choisir-son-affichage-lors-dun-salon-dexposition\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/dev.kedlcom.mywhc.ca\\\/wp-content\\\/uploads\\\/2020\\\/11\\\/promo2-768x956-1.jpg\",\"inLanguage\":\"en-CA\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/kedl.com\\\/choisir-son-affichage-lors-dun-salon-dexposition\\\/\",\"url\":\"https:\\\/\\\/kedl.com\\\/choisir-son-affichage-lors-dun-salon-dexposition\\\/\",\"name\":\"Choisir l'affichage pour un salon d'exposition | Kedl - Solutions Visuelles\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/kedl.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/kedl.com\\\/choisir-son-affichage-lors-dun-salon-dexposition\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/kedl.com\\\/choisir-son-affichage-lors-dun-salon-dexposition\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/dev.kedlcom.mywhc.ca\\\/wp-content\\\/uploads\\\/2020\\\/11\\\/promo2-768x956-1.jpg\",\"datePublished\":\"2021-02-04T16:29:57+00:00\",\"dateModified\":\"2022-05-05T18:36:50+00:00\",\"description\":\"Choisir l'affichage pour un salon d'exposition. 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